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Millennials Go to College
by Neil Howe, William Strauss

Overview -
If you deal with today's students as a marketer, college faculty member, administrator, parent, or high school counselor, this hands-on guide is a necessary addition to your bookshelf. The new, updated edition features the latest data on the Millennial Generation and how they are changing--and will continue to change--college life. Just as profoundly as their Boomer and Gen-X parents did, college students and their younger siblings have different expectations for their college experience. The ways that they involve their parents in their lives are very different than the relationship between Boomers and their parents. A new chapter in this second edition addresses the shift from Boomer to Gen-X parents of college students, the next big transition on the doorstep of higher education. The authors address issues ranging from the rise of ratings-driven admissions, to the rising burden of student loans, to greater challenges facing career counselors, to the new transition from Boomer "helicopter" parents to Gen-X "stealth fighter" parents. The new edition also presents original survey results on college students and the parents of college students. This exciting new feature is sponsored by Datatel Corporation and Chartwells, and was carried out by Crux Research in collaboration with LifeCourse Associates. With this book, you will find out why Millennial college students: * Like to work in teams * Are risking less and planning more * Find money and class to be more divisive than race Learn how this generation of college students is different and what changes you must make in your approach to recruit them and market to them successfully.

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Paperback
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Owls Books
Toledo, OH, USA

Millennials Go to CollegeMillennials Go to College (Paperback)
Pub. Date: 2007-06-30
Publisher: Paramount Market Pub
Price: $3.45
Seller: Owls Books, Toledo, OH, USA
Description: All pages and cover are intact. Possible slightly loose binding, minor highlighting and marginalia, cocked spine or torn dust jacket. Maybe an ex-library copy and not include the accompanying CDs, access codes or other supplemental materials.
Condition: Good
Millennials Go to CollegeMillennials Go to College (Paperback)
Pub. Date: 2007
Publisher: Paramount Market Pub
Price: $4.91
Seller: Friends of the Phoenix Library, Phoenix, AZ, USA
Description: 100% of this purchase will support literacy programs through a nonprofit organization!
Condition: Good
 
 
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    [-] Other Available FormatsSeller InformationPrice
    Millennials Go to College (Trade paperback)
    Pub. Date: 2007
    Publisher: Paramount Market Publishing
    Condition: Good
    Notes: Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).

    One Planet Books
    Columbia, MO, USA
    $5.74
    Millennials Go to College (Paperback)
    Pub. Date: 2007
    Publisher: Paramount Market Pub
    Description: Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or access codes. Customer service is our top priority!
    Condition: Good

    HPB-Ruby
    Dallas, TX, USA
    $6.00
    Millennials Go to College (Paperback)
    Pub. Date: 2007
    Publisher: Paramount Market Pub
    Description: Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or access codes. Customer service is our top priority!
    Condition: Good

    HPB-Ruby
    Dallas, TX, USA
    $6.00
    Millennials Go to College (Paperback)
    Pub. Date: 2007
    Publisher: Paramount Market Pub
    Description: Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or access codes. Customer service is our top priority!
    Condition: Good

    HPB-Ruby
    Dallas, TX, USA
    $6.00
    Millennials Go to College (Paperback)
    Pub. Date: 2007
    Publisher: Paramount Market Pub
    Description: Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or access codes. Customer service is our top priority!
    Condition: Good

    HPB-Ruby
    Dallas, TX, USA
    $6.00
    Millennials Go to College (Paperback)
    Pub. Date: 2007
    Publisher: Paramount Market Pub
    Description: Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or access codes. Customer service is our top priority!
    Condition: Good

    HPB-Ruby
    Dallas, TX, USA
    $6.00
    Millennials Go to College (Paperback)
    Pub. Date: 2007
    Publisher: Paramount Market Pub
    Description: Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or access codes. Customer service is our top priority!
    Condition: Good

    HPB-Ruby
    Dallas, TX, USA
    $6.00
    Millennials Go to College (Paperback)
    Pub. Date: 2007
    Publisher: Paramount Market Pub
    Description: Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or access codes. Customer service is our top priority!
    Condition: Good

    HPB-Ruby
    Dallas, TX, USA
    $6.00
    Millennials Go to College (Trade paperback)
    Pub. Date: 2007
    Publisher: Paramount Market Publishing
    Condition: Like New
    Notes: Like New condition.

    Wonder Book - Member ABAA/ILAB
    Frederick, MD, USA
    $8.49
 
 

More About Millennials Go to College by Neil Howe, William Strauss
 
 
 
Overview

If you deal with today's students as a marketer, college faculty member, administrator, parent, or high school counselor, this hands-on guide is a necessary addition to your bookshelf. The new, updated edition features the latest data on the Millennial Generation and how they are changing--and will continue to change--college life. Just as profoundly as their Boomer and Gen-X parents did, college students and their younger siblings have different expectations for their college experience. The ways that they involve their parents in their lives are very different than the relationship between Boomers and their parents. A new chapter in this second edition addresses the shift from Boomer to Gen-X parents of college students, the next big transition on the doorstep of higher education. The authors address issues ranging from the rise of ratings-driven admissions, to the rising burden of student loans, to greater challenges facing career counselors, to the new transition from Boomer "helicopter" parents to Gen-X "stealth fighter" parents. The new edition also presents original survey results on college students and the parents of college students. This exciting new feature is sponsored by Datatel Corporation and Chartwells, and was carried out by Crux Research in collaboration with LifeCourse Associates. With this book, you will find out why Millennial college students: * Like to work in teams * Are risking less and planning more * Find money and class to be more divisive than race Learn how this generation of college students is different and what changes you must make in your approach to recruit them and market to them successfully.

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Details
  • PID: 16533834398
  • ISBN-13: 9780971260610
  • Publisher: Paramount Market Pub
  • Seller: Owls Books
    Description: All pages and cover are intact. Possible slightly loose binding, minor highlighting and marginalia, cocked spine or torn dust jacket. Maybe an ex-library copy and not include the accompanying CDs, access codes or other supplemental materials.
    Condition: Good